5 Reasons Why Direct Mail Marketing is Still the Most Effective Way to Prospect for New Clients

by rick mills direct mail marketing strategies success Dec 04, 2018
  1. Targeted

Our targeted direct mail works because we are able to clearly define your potential clients and craft messages that hit the bullseye every time.

  1. Cost Effective

By refining your mailing list to only those in your ideal demographic, we not only cut costs, but we save valuable time. This is the difference between the “shotgun blast” approach and on-point marketing through direct mail.

  1. Varied Options and Personalization

Each direct mail piece we create for you will be customized for your business—everything from tri-fold self-mailers to newsletters. In addition, the content of your mailer will be researched, relevant and updated, tailored specifically to your potential customers.

  1. Audience Maximized

Many potential customers receive emails that go directly to their “junk” folder—but virtually everyone receives mail in their mailbox. Research shows that people will actually spend more time reading a hard copy letter than an email.

  1. Attention Grabbing

Emails can also have a drawback of even greater competition for the recipient’s attention. But when an eye-catching mailer pops out of the mailbox, guess which piece gets noticed first among the collection of bills and other material? You’ve just crossed the finish line first with a Transformers Direct Marketing design!

Potential customers can be reached via online marketing and email targeting for both Web and mobile devices. We can help: 

  • Increase your exposure and brand awareness.
  • Raise your search ranking and increase traffic to your website.
  • Improve your sales and generate leads.
  • Grow business partnerships and develop loyal fans.